It's been a while since I've had time to write on this contraption, but here I am again... Blankly staring at the screen, wondering of what I can write to intrigue you all to stick around and read on. I've got it! I know you're dying to check out my newest treasury of Etsy Art that will put a new spring in your step for 2011!
I've been woodburning so much lately that I actually broke the tip off of my tool! After taking a small vacation from selling/surfing online after the holiday season, I decided a few weeks back to get myself back in to the crafting swing of things. I spent a few hours relisting my items on etsy.com, and then I was able to finally dig my teeth back into my pyrography.
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| Visit BSC on Etsy! |
Check out my new items!!
This year's crafting goal is to keep things simple, yet focus on what the general public may be looking for. I have noticed that you can spend hours upon hours creating a beautiful piece of art, but the price can't reflect the true value of the art piece due to competition and expectations. People in today's economy are looking for the biggest "Bang" for their buck and convenience. I've tried to accomodate those two consumer needs when pricing things in my store, but I don't want to sell my time and art's value short. I offer custom ordering on all items, and also have a shipping special going on now (BSCLUCKYSHIPPING coupon code at my store's checkout). When it comes to convenience, I usually have my items packaged and shipped within 12 hours of cleared payment. This allows my customer to get their prized package ahead of their expected arrival time, leaving them happy, making me extremely happy! So what are you waiting for? Hop on over to my store quickly to check out all my new items...
And lastly, a new venture I am exploring is Google Analytics and Adwords. I received a sweet deal via snail mail, and this gift was addressed to your's truly in the colorful Google envelope. Inside, I was offered $100 free advertising on Adwords. I actually felt overwhelmed with marketing happiness for a glimpse of a second, thinking this might be my first opportunity to get the word out about BSC.
Logging on to the Adwords website is very friendly (Thanks Google), and after designing my first advertisement I could not wait to see the exposure it would get my shop. I ran my online add per click as often as I could, and once the data began to flow in, I was amazed at how many clicks my items received! Results may vary, but I can't recommend this marketing product enough to those of you looking to get some great publicity for your small business! What are you waiting for...? Google it!!
So, that should sum up the last few months here at Burning Soul Creations. I'm looking forward to the great things 2011 will bring for my small business. Short-term, my goals for this year include improving my exposure with other crafters and Etsians online by building relationships through networking . By the end of this year, I hope to register for my sellers permit and complete my first craftshow/flea market.
Best of luck to all of you out there reading this, and Don't give up on your dreams.. not matter how big or small they may be!
Sincerely,
Caitlin
